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New Fragrance Line – L'odeur Yohji Yamamoto | A New Series of Yohji Yamamoto TOWEL

New Fragrance Line – L'odeur Yohji Yamamoto | A New Series of Yohji Yamamoto TOWEL

「香水嫌い」のデザイナーが手掛けるユニセックスな「香り」のライフスタイルアイテム「L’odeur Yohji Yamamoto (オドゥール ヨウジヤマモト)」を、日本国内では、ヨウジヤマモトウィメンズ、メンズ店舗、及び公式オンラインブティックにて3月23日より順次展開いたします。

The lineup of "Eau de Cologne", "Linen Spray", "Sparkling Shampoo", "Diffuser", and "Savon" is characterized by a transparent and light scent that is close to each person's individuality. We will enrich various lifestyle scenes and their spaces.

"Eau de Cologne" is available in 5 different sets in a 15ml size that is convenient to carry. You can enjoy a personal scent by layering it according to the mood and scene of the day.

The bottles of "Linen Spray", "Diffuser" and "Sparkling Shampoo" have a solid design based on black, which sublimates into a chic and cohesive space.

L’ odeur Yohji Yamamoto


Eau de Cologne 5 scents set

A set of 5 types in a 15 ml size that is convenient to carry. You can enjoy a personal scent by layering it according to the mood and scene of the day. Comes with a leather carrying case.

77-01-01
Top: Pommegranate / Heart: Wine, Rose, Aldehyde / Base: Sandalwood, Musk, Leather
77-02-02
Top: Cardamom, Lemon peel / Heart: Tobacco, Patchouli, Incense / Base: Rosewood, Moss, Cypress
77-03
Top: Dry gin, Bitter liqueur / Heart: White wine, Olive / Base: Cedarwood, Cinnamon
77-04
Top: Bergamot, Lime, Ginger / Heart: Petitgrain, Leaf green, Tea / Base: Musk, Rhubarb
77-05
Top: Lemon, Lime / Heart: Ginger, Vetiver / Base: Musk, Amber, Cedarwood


Linen Spray

The linen spray with a solid bottle design based on "black" has 90% deodorant and 99% sterilization effect, and can be used as clothes, bed linen, and room spray.

77-02-02
Top: Cardamom, Lemon peel / Heart: Tobacco, Patchouli, Incense / Base: Rosewood, Moss, Cypress
77-05
Top: Lemon, Lime / Heart: Ginger, Vetiver / Base: Musk, Amber, Cedarwood


Sparkling Shampoo

A sparkling shampoo with a profound design based on "black". Carbonated foam (carbon dioxide) containing beauty essence ingredients.
It also contains plant-derived ingredients and hydrolyzed silk.

77-04
Top: Bergamot, Lime, Ginger / Heart: Petitgrain, Leaf green, Tea / Base: Musk, Rhubarb


Diffuser

A room diffuser with a solid bottle design based on "black". Arita porcelain on the top absorbs the fragrance and diffuses the scent. The scent lasts about 2-3 months.

77-01-01
Top: Pommegranate / Heart: Wine, Rose, Aldehyde / Base: Sandalwood, Musk, Leather
77-2
Top: Cardamom, Lemon peel / Heart: Tobacco, Patchouli, Incense / Base: Rosewood, Moss, Cypress
77-04
Top: Bergamot, Lime, Ginger / Heart: Petitgrain, Leaf green, Tea / Base: Musk, Rhubarb


Sabon

Sabon with condensed scent is for the whole body. The attached case is printed with Yohji Yamamoto's autograph paint.

77-01-01
Top: Pommegranate / Heart: Wine, Rose, Aldehyde / Base: Sandalwood, Musk, Leather

A New Series of Yohji Yamamoto TOWEL
In addition, in collaboration with Imabari's towel brand "IKEUCHI ORGANIC" released in December last year, we will simultaneously develop a new series of high-quality "Yohji Yamamoto TOWEL" using 100% organic cotton.

High quality towels made from 100% organic cotton are safe, water absorbent, durable and meticulous in every detail. The size is Yohji Yamamoto's original size, and it can be used not only as a bath towel but also as a sofa cover or towelette.

From the Yohji Yamamoto POUR HOMME archive collection, the new design expresses the iconic motifs of "dove" and "skull rose" and the "Yohji Yamamoto" signature logo using a high-density jacquard technique.


Big Bath Towel Dove
72 cm x 200 cm
Organic Cotton 100%


Big Bath Towel Scull Rose
72 cm x 200 cm
Organic Cotton 100%



Towel Turban Black / White
Organic Cotton 100%

IKEUCHI ORGANIC
Founded in 1953. A manufacturer of Imabari towels made from 100% organic cotton with the philosophy of "maximum safety and minimum environmental load". Acquired Ecotex Class 1, which is a proof of the world's highest level of safe textile products, which consumes 100% of the power consumed by factories and directly managed stores with wind power generation. The manufacturing process from cotton producers to shipping is centrally managed with traceability, and "manufacturing while feeling and thinking about everyone" is highly evaluated not only in Japan but also overseas.

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L'odeur Yohji Yamamoto
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Yohji Yamamoto Aoyama Main Store, Yohji Yamamoto Nagoya PARCO midi, Yohji Yamamoto Daimaru Kobe Store, discord SHIBUYA PARCO, discord GINZA SIX ─ From March 25
Yohji Yamamoto (Om) Hankyu Men's Tokyo [2F] ─ From April 6th
Yohji Yamamoto (Om) Daimaru Sapporo [5F] ─ From April 13th
Yohji Yamamoto (Om) Hakata Hankyu [2F] ─ From April 14th

POP UP SHOP
Hankyu Umeda Main Store [POP UP / Kotokoto Stage 11] March 23-March 29

– Limited time offer in Yohji Yamamoto store
Yohji Yamamoto Isetan Shinjuku Store [4F], Yohji Yamamoto Nihombashi Mitsukoshi Main Store [New Building 3F] April 6-April 12
Yohji Yamamoto Iwataya Main Store (Fukuoka) [Main Building 4F], Yohji Yamamoto Sendai Mitsukoshi [Main Building 3F] April 20-April 26
Yojiyamamoto (Om) Isetan Shinjuku Men's Building [2F] May 18th-May 31st
Yohji Yamamoto / Yohji Yamamoto (Om) Seibu Shibuya Store [B Building 3F FEMME / B Building 4F HOMME] May 24th-May 30th
Yohji Yamamoto / Yohji Yamamoto (Om) Sogo Yokohama Store [4F FEMME / 5F HOMME] June 7th-June 13th

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