Yohji Yamamoto Parfums
〈 PRESS NEWS 〉
YOHJI YAMAMOTO PARFUMS Launch Promotion
4 Audi cars in the 4 iconic colors of Yohji Yamamoto Parfums will run through Aoyama and Omotesando area to celebrate its domestic debut on September 7th at our flagship store, Yohji Yamamoto Aoyama Boutique.
Yohji Yamamoto Inc. will re-launch Yohji Yamamoto Parfums starting at our flagship store, Yohji Yamamoto Aoyama Boutique. To celebrate its debut on September 7th, the brand will collaborate with German premium car brand, Audi. Four Audi cars, each particular in model and color, will run through Aoyama and Omotesando area. Each car resembles the simple package and appealing color of the 4 debuting fragrances. Yohji Yamamoto and Audi first collaborated at the art event “Cutting Age: Yohji Yamamoto in Berlin,” which took place this April in Germany. Nearly 40 iconics looks were presented from the archives of Yohji Yamamoto at this first-time runway show in Germany to great applause. The 6 fragrances to be launched are those already found in stores abroad starting spring 2013, and are re-launches of the series of fragrances presented in United Kingdom in 1996.
Information: Yohji Yamamoto Aoyama Boutique Phone: 03-3409-6006